Adhesive binder combines well with digital print production
Until midway through 2009, Friedmann outsourced postpress
operations for photographic products to external partners. "This
meant we were always dependent on the quality of third parties and
their reliability in keeping to deadlines, which had a major impact
on our delivery times and margins," he explains. Friedmann found
that delivery times in particular were becoming increasingly
critical with web-to-print jobs, so last year he decided to invest
in an adhesive binder for the company. He looked at several models
from various manufacturers. "I definitely didn't want a
four-clamp adhesive binder because of the long makeready times
involved. Most single-clamp adhesive binders work with open glue
pans, which results in a comparatively high level of adhesive waste
and glue application that is not always ideal. What's more, the
spine preparation of many models was less than impressive, and yet
this is just as important as the actual gluing for a perfect
result," he continues. Friedmann ultimately opted for the Eurobind
600 PUR from Heidelberg
Commissioning went smoothly and the first photo books were
produced on the very same day. According to Friedmann, the binder
benefits from straightforward and intuitive operation. As a result,
even temporary staff are soon working productively, with data
entered using a graphical touchscreen. "All the parameters for the
block thickness of the product to be glued are set automatically.
The PUR nozzles are adjusted very precisely and reliably, which
virtually eliminates makeready times," he explains. The workflow is
configured in such a way that, after printing and cutting, jobs can
be grouped together according to their spine thickness, in steps of
just one millimeter, ready for production. The EB 600 has produced
around 10,000 photo books to date. The four-strong team normally
works in a single shift but at peak periods such as the run-up to
Christmas, the company takes on extra temporary staff and switches
to three-shift operation.
Highest quality requirements for runs of 1
Roughly half of the photo books are produced in runs of 1,
and complaints are virtually unheard of. "Web-to-print customers
will come back if the quality is right. Each customer only sees
their own product and inspects it closely for quality defects. In
addition to print quality, the durability and stability of the
binding is the key factor," states Friedmann. In his experience,
the spine routing on the Eurobind 600 delivers accurately prepared,
dust-free spines that enable perfect bonding, even when working
with heavy book blocks and pages with double-sided UV coating.
What's more, there was no other adhesive binder in this class
that supported special formats such as 40 x 30 centimeters. "And
it's unusual formats like this that are particularly effective
in enabling us to stand out from the competition," he underlines.
In the immediate future, Friedmann intends to continue
investing in web-to-print business. "We are currently setting up a
further customer portal for greetings cards and are planning
something similar for adhesive-bound brochures. This means that our
investment in the Eurobind 600 will pay off at least twofold,"
Friedmann concludes. Photo book business alone is currently
expanding at an annual rate of 100 percent...
Box:
Adhesive binders from Heidelberg
In addition to the Eurobind 600 - ideal for short and very
short runs - Heidelberger Druckmaschinen AG offers two further
adhesive binders for industrial-scale postpress operations. The
Eurobind 1300 has been designed for businesses that handle runs of
1,000 to 10,000 books per job. The Eurobind Pro adhesive binder,
which is based on the Eurobind 4000, is being exhibited at IPEX
2010. This is currently the most cost-effective adhesive binder and
is intended for commercial printers and postpress specialists with
average runs of between 5,000 and 150,000 adhesive bindings per
job. The short makeready times of its predecessor are now combined
with a maximum output of 6,000 cycles per hour. Prinect Postpress
Manager can be used to integrate the Eurobind Pro into the
production environment, which maximizes the transparency of both
data and costs. The Eurobind family delivers top-quality binding
results with short makeready times, high production speeds,
excellent stability and reliability, and low maintenance
requirements. Environmental protection and health & safety are
a key consideration in the design of all adhesive binders.
www.photographerbook.eu
Figure 1: Philipp Friedmann and the Eurobind 600
Philipp Friedmann at the Eurobind 600, which even enables
profitable production of photo books in special formats.
Figure 2: Photo books
Photo books from photographerbook.eu - customized products
despite a degree of standardization.