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9th Summer University by the Print Media Academy in Mexico

05/28/2008


International experts and executives from the print media industry will be meeting from August 31 to September 05, 2008 in Cancun, Mexico. There they will have the chance to broaden their knowledge of the field and exchange experiences as well as strategies for success.

The Print Media Academy (PMA) belonging to Heidelberger Druckmaschinen AG invites you to the ninth Summer University. The event will be taking place in Mexico for the first time. The four-day intensive seminar in Cancun is above all else geared towards participants from Central and South America as well as North America but is also open to those from other regions.

"The pressure to compete and changing market dynamics are continuing to increase. Managers in the print media industry therefore always need to be up to date on current trends in the industry and new methods of corporate management," says Bernd Schopp, Director of the Print Media Academy. That's why the seminar will be focusing on aspects of business management in particular.

Experts from Heidelberg and internationally renowned lecturers will be presenting innovating marketing approaches and explaining modern management strategies for increasing productivity. Further presentations and discussions will spark new ideas within the areas of finance, controlling and personnel management. In addition, participants will hear a bit about the highlights at the drupa 2008 and the estro program, the lean printing concept for print shops.

On top of that, they will have the chance to discuss their own experiences with experts and receive individual coaching.

The Summer University has established itself within the print media industry as an important international forum. Executives from all over the world use the opportunity to exchange country-specific experiences and network in an informal atmosphere. The Summer University in Cancun will once again be rounded off with an attractive social program, including an evening event, for example.

The event location is the Fiesta Americana Grand Coral Beach Hotel. Cost is 2,600 Euro. Included in the price are four overnight stays, in addition to lunch and drinks, as well as all seminar materials. Number of participants is limited. Early registration is recommended. Seminar languages are English and Spanish; simultaneous translation into Spanish will be available.

Up-to-date seminar information is available on our website at www.print-media-academy.com

About the Event Organizers
The Print Media Academy (PMA) of the Heidelberger Druckmaschinen AG, Germany, is a center for qualification and communication in the print media industry. Last year alone over 9,000 participants from all over the world visited the training programs at the PMA.

For further information on this seminar:
Heidelberger Druckmaschinen AG
Print Media Academy
Silvia Becker
Tel.: +49 (0)6221 92 50 11
Fax: +49 (0)6221 92 49 29
E-mail: hans-dieter.siegfried@heidelberg.com

For further information, please contact :
Heidelberger Druckmaschinen AG
Corporate Communications
Matthias Hartung
Tel.: +49 (0)6221 92 50 77
Fax: +49 (0)6221 92 50 69
E-mail: matthias.hartung@heidelberg.com

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